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Innovation in soccer clubs – the case of Sweden

Forslund, Magnus (2017). Innovation in soccer clubs – the case of Sweden. Soccer & Society, 18 (2-3). pp. 374-395. ISSN 1466-0970 DOI: 10.1080/14660970.2016.1166768.

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This essay gathers what we know about innovation in soccer clubs but also reports from an ongoing study on innovation in Swedish elite soccer clubs. The research could be described as an ethnographic endeavour into the world of Swedish elite soccer. By picking up pieces here and there at meetings, games, interviews and so on, I gradually build knowledge on ?what is going on? and ?what do they think they are up to??, The empirical material is presented in relation to four innovation options identified in the literature: adding new products/services, changes in the business model, new ways to manage the team and organize the team around the team and rethinking what the business is all about. The study shows that there are many innovations going on in Swedish soccer but also that there are several ways to improve both what is being done and how.

Type de document: Article
Mots-clés libres: soccer elite business innovations VAPEN
Déposé par: Veille References
Date de dépôt: 29 mars 2017 13:22
Dernière modification: 29 mars 2017 13:22

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